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Retirement Campaign

This campaign was created to highlight PA as an expert on the recent changes in pension legislation. I was the lead designer on this project from concept to final design. I proposed three different routes, two photographic concepts and the chosen one a more abstract vector-based; all of them highlighting the freedom that the changes will bring as a positive transformation. In order to give this campaign a very distinctive look I chose two bold colours of the palette, purple and orange, which combined had a very striking effect. PA was invited to an event, for which I created a brochure, banner and flyer; where the company was able to gain a substantial business. Some of the other materials created for this campaign included an infographic, a selection of printed materials and a microsite on PA’s website which can be found here." ["post_title"]=> string(19) "PA CONSULTING GROUP" ["post_excerpt"]=> string(0) "" ["post_status"]=> string(7) "publish" ["comment_status"]=> string(6) "closed" ["ping_status"]=> string(6) "closed" ["post_password"]=> string(0) "" ["post_name"]=> string(21) "pa-consulting-group-3" ["to_ping"]=> string(0) "" ["pinged"]=> string(0) "" ["post_modified"]=> string(19) "2019-09-28 08:54:23" ["post_modified_gmt"]=> string(19) "2019-09-28 08:54:23" ["post_content_filtered"]=> string(0) "" ["post_parent"]=> int(0) ["guid"]=> string(35) "http://plumasdetigre.com/cms/?p=125" ["menu_order"]=> int(0) ["post_type"]=> string(4) "post" ["post_mime_type"]=> string(0) "" ["comment_count"]=> string(1) "0" ["filter"]=> string(3) "raw" }

PA CONSULTING GROUP

Retirement Campaign

This campaign was created to highlight PA as an expert on the recent changes in pension legislation.

I was the lead designer on this project from concept to final design. I proposed three different routes, two photographic concepts and the chosen one a more abstract vector-based; all of them highlighting the freedom that the changes will bring as a positive transformation.

In order to give this campaign a very distinctive look I chose two bold colours of the palette, purple and orange, which combined had a very striking effect.

PA was invited to an event, for which I created a brochure, banner and flyer; where the company was able to gain a substantial business.

Some of the other materials created for this campaign included an infographic, a selection of printed materials and a microsite on PA’s website which can be found here.

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